Summary
Digital Media Innovation senior with two summers of hands-on marketing experience spanning brand design, social media strategy, content creation, event coordination, and campaign analytics at high-growth startups. Proven ability to build brands from the ground up, manage cross-functional projects, and deliver results under tight deadlines. Combines creative design skills with data-driven execution and a passion for the beauty and consumer industries.
Experience
Marketing Intern | Venture Dock | Palo Alto, CA May – Aug 2025
• Produced branded event collateral (flyers, banners, invitations) and maintained brand consistency across all marketing touchpoints
• Supported content scheduling across social platforms; collaborated cross-functionally with design, web, and content teams on OKRs and campaign timelines
• Assisted with event planning and project coordination, including action plans, vendor research, and logistics management
Founding Marketing & Design Coordinator | VC Nest | Palo Alto, CA Jul – Aug 2024
• Created the company’s first brand book and designed all marketing collateral—event invites, digital banners, investor brochures, deal decks, and presentations—using Canva
• Built and managed social media presence across LinkedIn, Instagram, and Twitter; created paid and organic content, driving initial brand awareness
• Led email marketing campaigns, achieving 9–24% click-through rates; tracked and reported on campaign performance metrics
• Launched Luma event platform and created first 3 corporate events, driving 200+ high-value attendees; trained internal team on platform use
• Redesigned Office RnD booking app interface to align with branding—recognized by leadership as standout work that saved the platform from retirement
Evaluation Specialist | Podium Education | Austin, TX (Remote) Feb – May 2025
• Reviewed and evaluated student campaigns on Shopify, Google Ads, and Meta Ads Manager; delivered detailed feedback under tight deadlines
Digital Marketing Trainee | Global Career Accelerator | Remote Aug – Dec 2024
• Built a Shopify ecommerce site; conducted SEO keyword research and A/B testing; executed paid search campaigns on Google Ads
• Sourced influencers and planned a global TikTok campaign; created paid and organic social content; reported on campaign KPIs
Education
Texas State University — B.S. Digital Media Innovation, Minor: Innovation & Entrepreneurship | Council of Scholars | President’s List (4.0 GPA) | Dean’s List | Study Abroad: SJMC Japan 2024 (Social Media Marketing & Journalism)
Skills & Tools
Marketing: Brand strategy & identity, campaign planning & execution, content creation, social media management, email marketing, influencer outreach, SEO, A/B testing, event coordination, KPI reporting
Tools: Microsoft Excel, Word, PowerPoint, Outlook | Canva | Adobe Illustrator & Photoshop | Shopify | Google Ads & Analytics | Meta Ads Manager | HubSpot | Hootsuite | Asana | Notion
Certifications
Adobe Certified Professional (Illustrator & Photoshop) | HubSpot Content Marketing | Hootsuite Social Media Marketing | Hootsuite Social Listening | SEMrush AI Powered Marketing | GCA Digital Marketing Certificate